For Sarah Watts, flowers have always been more than beautiful objects - they are her love language, woven through every chapter of her life story. From her roots in Minnesota to her home in the Arizona desert, Sarah has been inspired by Mother Nature’s colors and seasons, seeing each bloom as a way to celebrate love, family, and the moments that matter most.
With over 30 years of floral experience, Sarah founded Zinnia Floral Co. in 2011, naming it for her favorite flower, the resilient African zinnia. Since then, she has created nearly 1,000 weddings alongside her husband, who continues to support her creative adventures. Couples describe Sarah as not only a talented designer but also a calming, generous presence who makes the planning process feel joyful. Her artistry is evident in every installation she creates, which is lush, intentional, and deeply personal, while her warmth and sincerity make her truly unforgettable.
Beyond her event work, Sarah is also a floral watercolor artist and curator of home décor and floristry supplies through Zinnia’s online shop. Her art and carefully chosen pieces reflect her belief that beauty should not be reserved for milestone moments alone, but infused into everyday life. She also shares her decades of wisdom with other florists, mentoring with a reputation for kindness and generosity that has shaped countless floral businesses.
She also shares her decades of experience with other florists, mentoring with a reputation for kindness and generosity that has shaped countless floral businesses.
Zinnia Floral Co. takes on a limited number of weddings each year to ensure every couple receives Sarah’s full attention and creativity. Don’t wait to secure your date - she is now booking weddings and events for spring and fall 2025, with a select number of dates available in 2026. With a commitment to bringing your unique vision to life, every detail of your wedding or event will be as unforgettable as your love story.
Learn more and inquire at zinniafloral.co.
Email: [email protected]
Phone: 480-323-6272
